Calendar

Aug
20
Thu
Free Webinar: Writing for Digital Readers @ Webinar
Aug 20 @ 12:00 pm – 1:00 pm
Writing with Clarity
Writing for Digital Readers: Making the Most of Little Spaces
With Ken O’Quinn, Corporate Writing Coach

At a time when people are reading in snack-size bites, efficiency is an essential skill. Join us in this webinar to learn techniques for squeezing the most out of limited space in subject lines, headlines, news summaries, blogs, tweets and posts.

Sep
8
Tue
Boston FLY Group Lunch @ Boston FLY Group
Sep 8 @ 11:30 am – 1:00 pm

The Boston FLY Group will meet in the Financial District or Back Bay (restaurants TBD) on the second Tuesday of every month from 11:30AM-1:00P.M. Contact Manya Chylinski (manya@alley424.com) the Friday before and she will send you the location. Members only, please;
individuals pay for their own lunch.

Sep
23
Wed
FLY Networking Lunch – Boston @ TICO Restaurant
Sep 23 @ 12:00 pm – 1:00 pm

 

Brian Moore

Brian Moore

Join IABC past-president, Brian Moore, and fellow IABC members for a casual networking lunch in downtown Boston at TICO Restaurant.

FLY (Folks Like You) lunches provide our membership with an easy and fun way to share ideas, collaborate, problem solve and meet like-minded colleagues.

Not an IABC member?  No problem!  We encourage you to join us and find out what makes the IABC Boston Chapter so special.

To sign up for the FLY lunch, please contact Brian Moore.

 

Sep
24
Thu
FLY Networking Lunch — MetroWest @ Tavolino
Sep 24 @ 12:00 pm – 1:00 pm



Join us for a networking lunch at Tavolino restaurant in Westborough, MA. Hosted by Chris LaFontaine and Blair Gately. We hope to see you there!

Please RSVP by September 22 by contacting Blair Gately.

Also known as Route 30; in Bay State Commons shopping center, not far from the intersection of Routes 9 and 495. Visit Tavolino for driving directions.

Sep
28
Mon
ALI’s Boston Intranet Refresh Conference @ Hyatt Regency Boston
Sep 28 – Sep 30 all-day


Create a hub of productivity, collaboration & innovation

Optional Pre-Conference Workshop: Monday, September 28
Main Two-Day Conference: Tuesday, September 29 – Wednesday, September 30

About The Conference

Regardless which intranet platform your organization is using, keeping your employees engaged & your intranet updated is a challenge for all. You may be noticing that:

  • User adoption is low and employees are no longer visiting the intranet
  • Appearance and theme of your intranet is inconsistent
  • Employees aren’t using the intranet to interact with one another
  • Content management & creation has become a tangled web with no clear place to start

Join us to discover how you can turn your under-performing intranet into the ultimate information hub it was meant to be. Hear first-hand from leading organizations and the steps they took to refresh their intranet.

Learn More >>

 

Oct
12
Mon
Webinar: Master the Art of Display Copy @ Webinar
Oct 12 @ 12:00 pm – 1:00 pm

Lift Your Ideas Off the Page or Screen: Master the Art of Display Copy

Sixty percent of your audience members aren’t reading your copy, according to two professors at the University of Missouri. So how can you write for non-readers?

In this session, you’ll learn how to use your display copy-headlines, decks and subheads to pull readers into your copy, make your piece inviting and even reach flippers and skimmers.

You’ll learn how to:

  • Reach “readers” who spend only three minutes—or even just 30 seconds—with your piece.
  • Reach audience members with the piece of display copy that 95% of people read—but that many communicators drop.
  • Run a simple test on your copy to ensure that you lift your ideas off the page for flippers and skimmers.
  • Make your copy 47 percent more usable.

 

Presenter: Ann Wylie

Ann runs a writing, consulting and training firm called Wylie Communications. There, she travels from Hollywood to Helsinki, helping communicators in organizations like NASA, Nike and Nokia polish their skills and find new inspiration for their work. She serves as PRSA’s “national writing coach,” and IABC has named her an All Star Speaker. Her work has earned more than 60 communication awards, including two IABC Gold Quill Awards—the Pulitzer Prizes of business communication.

Cost

Purchase sessions individually at US$125 members/US$175 non-members or get all five at a 25% discount! 2015 World Conference attendees get a 50% discount.

BestOfShowblack3

This session is part of the Best of Show webinar series

 

Oct
13
Tue
IABC Boston Fall Mixer @ Dante Restaurant
Oct 13 @ 6:00 pm – 8:00 pm

dante original

 

Wine & Cheese, If You Please!

Join us for an evening of networking with fellow Boston-area communicators while enjoying a sampling of artisan cheese, delicious wine and water views at Dante in Cambridge.

MBTA

Lechemere stop (Green Line): 10-minute walk.

Kendall stop (Red Line): 15-minute walk.

Parking

Valet – $16 flat rate

Street parking – free on Cambridge Parkway behind the hotel (first come, first serve)

Royal Sonesta Parking Garage – $10 up to 3hrs. with validation ($4 every 1/2 hr. after 3 hours)

CambridgSide Galleria Mall – $4 up to 10hrs. (after 5pm)

Oct
18
Sun
RE: IGNITE — IABC Heritage Region Conference @ Hyatt Regency Baltimore Inner Harbor
Oct 18 – Oct 20 all-day


re:think your communications practice.
re:ignite your career.
re:connect
with peers.



The IABC Heritage Regional Conference is a high-level forum designed for communications, public relations and marketing practitioners of all levels. This year’s event will inspire you to re:think your communications practice and address current industry issues.

Re:ignite
your creativity and generate innovative ideas with some of the leading thinkers and communications leaders in the region. Through keynotes and interactive sessions, experience learning that will re:engage your communications muscle, re:fine your practice, and allow you to re:shape your career.

The conference attracts a diverse group of top-tier professionals in a variety of communications professions, allowing for some of the best networking available. Make meaningful contacts by utilizing the opportunity to re:connect with professionals, or create a new peer network.

Learn More >>

Oct
21
Wed
Webinar: Saving Lives @ Webinar
Oct 21 @ 7:00 pm – 8:00 pm

A different approach to safety communication

This session will outline Contact Energy’s innovative, world-class and award-winning approach to employee safety communication. It will explain how the three-year program achieved a 31 percent improvement in organizational safety performance in year one and a 55 percent improvement in year three, while boosting employee engagement with safety across the company’s office operations, power stations and contact centers.

In this session, you will learn:

  • The role engaging safety communication campaigns can play in saving employees’ lives, improving organizational safety culture and achieving strategic organizational goals.
  • How to utilize a well-known spokesperson to engage employees’ hearts and minds on safety.
  • How to communicate with employees in a diverse and complex work environment.

 

Presenter: Shaun Jones

Shaun is currently responsible for internal communication, media management and public relations at Contact Energy, one of New Zealand’s largest publicly listed companies. Contact has around 1,050 employees across 23 sites and 560,000 customers. Jones has 15 years’ experience in communication and marketing across a range of corporate roles based in New Zealand and London. He’s passionate about the role effective communication can play in driving cultural change within an organization and building trust.

Cost

Purchase sessions individually at US$125 members/US$175 non-members or get all five at a 25% discount! 2015 World Conference attendees get a 50% discount.

 

This session is part of the Best of Show webinar series

Oct
27
Tue
“So What?” Webinar with Larry Stone @ Webinar
Oct 27 @ 12:00 pm – 1:00 pm

larry stoneVeteran business communicator and writing coach, Larry Stone, presents an hour-long edition of his writing course, “So What?” Using practical advice and funny anecdotes, Stone helps you stand out in a world that’s over-saturated with media and messages.

“When you communicate with clarity and purpose, you speak with authority — and your organization stands apart. With more than 30 years of experience as a journalist and business communicator for companies such as GE, Lockheed Martin, and BAE Systems, I can help you cut through the clutter and really engage your audience, whether your platform is marketing collateral, earned media, advertising, or the company newsletter.” Read more about Larry here.