Calendar

Jan
30
Tue
Free to Members Webinar: Crafting and Telling the Story of Your Strategy @ online
Jan 30 @ 4:00 pm – 5:00 pm

Crafting and Telling the Story of Your Strategy  

Presented by Shawn Callahan

It’s the dirty little secret of the business world: Between 80 and 95 percent of employees don’t know or understand the strategy. And it occurs regardless of how good the strategy is.

Using industry case studies, this presentation will highlight:

  • Why communicating strategy fails.
  • How strategy can be converted into a co-designed story that can be told and retold, so everyone has clarity on what the organization is trying to achieve.
  • Identifying and tackling anti-stories that prevent progress.

In this webinar, you will learn:

  • How to craft a strategy story that is owned by your most important influencers.
  • What a business story looks and sounds like and how to spot good ones.
  • Three big mistakes novices make when starting out with story techniques.

Presenter/Shawn Callahan, is the author of Putting Stories to Work and the founder at Anecdote, the world’s largest business storytelling company. Shawn started his career in tech with companies such as Oracle and IBM but realized that, at the end of the day, it was the human factors that determined the success of any enterprise. In 2004 he founded Anecdote, a firm that helps leaders and sellers find and tell great oral stories. He works with Global 1,000 companies and a global network of partners. Shawn’s book, Putting Stories to Work, won a gold medal in the 2017 Axiom business book awards in the category of Networking (social networking, communication skills).

Feb
15
Thu
Webinar: How to Use Video To Enhance Executive Communication @ online
Feb 15 @ 2:00 pm – 3:00 pm

Solution provider webinar: How to Use Video To Enhance Executive Communication

One of the biggest differences between high performing organizations and those that consistently fail to reach performance goals involves executive communication. All too often members of the C-suite hide behind others to convey their vision for the company. While they may think it is more efficient to communicate indirectly, they are doing little to endear themselves to their employees.

Streaming video allows executives to engage in interactive live communicate with all employees no matter where they are located. It is for this reason that many corporate communications departments are choosing to host All-Hands and Town Hall meetings with this technology.

In this webinar, we will discuss:

  • The benefits of using video for executive messaging.
  • How to prep your executives to communicate with video.
  • Tips for selecting a video platform for executive communication.

bill_accola_headshot_1024Presenter/Bill Accola, is vice president, professional services & customer success at MediaPlatform. He is responsible for delivering integrated solutions to address the challenging business requirements of MediaPlatform’s customers. He brings an advanced understanding of project management tools and best-practice methodology to manage complex, multi-disciplinary projects. Previously, he served as executive director of business development for the news distribution industry leader Marketwire.

 

3d67266Shazia Haq is senior content marketing manager at MediaPlatform. Haq has a professional background in b2b content marketing and technology writing. She earned her master’s degree in international politics from NYU and her undergraduate degree in print journalism from the University of Southern California.

Mar
9
Fri
Create Your Next Career Opportunity – Free Training @ Online
Mar 9 @ 12:30 pm – 1:30 pm

Create Your Next Career Opportunity Anytime You Want

Imagine getting up on a Monday morning and being excited and inspired about the day ahead!

It’s possible to feel on track with your career, and there are plenty of amazing career opportunities out there.

Our tried and tested Career CLARITY process has helped hundreds of capable professionals identify the work that helps them be happy on Mondays.

This live training will give you an understanding of the 5 key practices that you need to create career opportunities.

You won’t find some of these strategies anywhere else, online or off!

Join expert career coach Alison Cardy on this FREE LIVE TRAINING and you’ll discover:

  • Why you should totally ignore the folks who say things like “most people don’t like their work.” and “you should be happy to have your job.” (things that absolutely make you feel like the immediate answer is the cookie tin).
  • Why it absolutely does not matter if the career help you got before didn’t help at all.
  • Why a new resume is NOT the answer (and what is).
  • The biggest mistake you might be making when you jump enthusiastically into your job search. (though you gotta love that puppy dog enthusiasm).
  • Plus so much more!

This is your chance to take the first step to making this the year when you finally get your career locked into place.

Grab your spot on this free live training!

Date and Time

Friday, March 9th, 2018, at 12:30 pm ET.

Registration

International Association of Business Communicators – Boston members have been invited to attend this training free of charge. Please click here to register – no special code needed.

About Alison

Alison Cardy is a career truth teller who believes in living a life that actually feels like your own. She and her team have helped nearly 200 professionals find a great career fit through her proven CLARITY process. She is a frequent speaker at universities and alumni groups including Harvard, MIT, Georgetown, and her alma mater, The University of Maryland.

Alison is the author of the 5-star rated, bestseller, Career Grease: How to Get Unstuck and Pivot Your Career. Her work has been featured on Monster, Forbes, The Muse, Undercover Recruiter, and The Washington Post. Her home on the web is at cardycareercoaching.com.

 

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Mar
22
Thu
Webinar: Digital Body Language @ Online
Mar 22 @ 12:00 pm – 1:00 pm

Digital Body Language: Unintended Consequences of Your Online Culture and Character

We all know about body language when it comes to in-person meetings, but what about your digital body language. We send important but unspoken messages about our choice of platform, language (in)formality, even spelling in our communications — choices both personal and on behalf of our organizations. In this webinar session, our speaker, Stefanie Heiter, managing partner at Bridging Distance, will share research-based models, examples and advice for making the impact you really intend. She’ll cover the following:

 

  • Did you know that people with good virtual communication skills are happier? (And associated with lower cyber-loafing.)
  • Why people won’t use video on virtual calls
  • Trends to get ahead of — what the shift to more visual and auditory communication means for your personal (and team) effectiveness
  • Are your in-person and online reputations aligned?
  • Why establishing your own personal standards matters

About the Presenter:

Stefanie Heiter is among the nation’s leading thinkers and consultants in the human side of virtual work. She helps people think differenlty about leadership, team development and communciations, bringing about exectable solutions to the challenges of bridging virtual distance.

—–

Note: A webinar link is provided upon registration.

Not an IABC member yet? Find out more about benefits here, or email bostoniabc@gmail.com for more information.

Have questions about Digital Body Language: Unintended Consequences of Your Online Culture and Character? Contact IABC Boston

Mar
29
Thu
Webinar: Be a Talent Magnet — How to Attract Millennials @ online
Mar 29 @ 12:00 pm – 1:00 pm

Be a Talent Magnet—How to Retain, Engage, and Attract the Millennial Workforce 

Presented by Jeff Butler

Recently, the millennial generation took the stage as a the largest generation in the U.S. workforce. Millennials (also known as Generation Y), born between 1981 to 2000, are your current and future leaders and they are bringing tremendous change, innovation and opportunity. In this program, you will hear up-to-the-minute data and case studies, as author Jeff Butler helps you better understand your organization’s millennials and provides actionable strategies to leverage their potential of this upcoming and rising generation.

Key learning points:

  • Learn what message is enticing to attract millennial talent to your company even if you don’t have a strong brand.
  • Discover strategies on how to manage millennial talent for maximal retention.
  • Retention strategies that companies are using that lead to 96 percent retention rates over a three year period.

Presenter/Jeff Butler is a​ ​speaker,​ ​author​ ​and​ ​passionate​ ​millennial​ ​who​ ​helps​ ​organizations​ ​improve​ ​their​ ​retention of​ ​millennial​ ​employees.​ ​A​ ​native​ ​Californian​ ​and​ ​raised​ ​in​ ​Silicon​ ​Valley,​ he​ ​has​ ​spent​ ​his​ ​entire​ ​life​ ​during​ ​the​ ​highest​ ​pattern of​ ​employee​ ​turnover​ ​in​ ​recorded​ ​history.​ ​Graduating​ ​from​ ​UC​ ​Berkeley​ ​with​ ​a​ ​degree​ ​in​ ​Computer​ ​Science,​ Butler ​experienced the​ ​competition​ ​and​ ​challenges​ ​of​ ​recruiting,​ ​attracting,​ ​and​ ​retaining​ ​top​ ​talent​ ​first​ ​hand.​ ​Unlike​ ​other​ ​experts​ ​on​ ​millennials, he​ ​has​ ​been​ ​in​ ​the​ ​trenches​ ​of​ ​what​ ​it​ ​means​ ​to​ ​be​ ​a​ ​millennial​ ​and​ ​what​ ​it​ ​takes​ ​to​ ​retain​ ​and​ ​keep​ ​them​ ​engaged.​ ​With​ ​Butler​‘s versatile​ ​background,​ ​he​ ​has​ ​helped​ ​fortune​ ​500​ ​companies​ ​and​ ​thousands​ ​of​ ​professionals​ ​across​ ​the​ ​United​ ​States—in addition​ ​to​ ​appearing​ ​on​ ​TEDx​ ​in​ ​both​ ​2016​ ​and​ ​2017.

Date: 29 March 2018
Time: 9-10 a.m. PST / 12–1 p.m. EST
Free to IABC members

Apr
16
Mon
Clean for Teams Experiential Workshop
Apr 16 – Apr 17 all-day

Clean for Teams Experiential Workshop
April 16-17, 2018 – Boston

Clean for Teams is a facilitation toolset for teaching individuals in groups how to pay exquisite attention to each other using Clean Language questions and to self-model their own diverse patterns, ideas, and ways of working. This 2-day experiential workshop will be facilitated by the creator of Clean for Teams, Caitlin Walker who has sparked lasting change in teams and organizations world-wide using these tools. Ideal for learning how to overcome conflict and misunderstanding, these tools bring increased collaboration, creativity, trust and productivity.

See Caitlin’s Ted Talk.

Training is limited to 15 participants. Fee: $800 includes lunch and snacks.

When registering on the Eventbrite ticket, (http://bit.ly/cftapril16boston), IABC members can enter the discount code “IABC”  after clicking into the “Enter Promotional Code” link.

Contact: andrea@connections-at-work.com Cell: 571-437-4815

Apr
25
Wed
Free Webinar: How to Articulate Your Company’s Purpose @ Online
Apr 25 @ 12:00 pm – 1:00 pm

How to Define, Articulate and Activate Your Company’s Purpose

Presented by Guusje Bendeler

In today’s climate, purpose plays a bigger role in business than ever before. Purpose can be the keystone of your brand story or the X-factor for retention and recruitment efforts. But, what really is purpose? How should it be communicated? What value can purpose add to your business? Having worked with companies like Southwest Airlines, International Paper and Qualcomm around integrating purpose into their communications, we have seen the tangible benefits purpose can bring to any organization.

In this educational webinar you will learn how to identify your organization’s purpose and communicate it to a variety of stakeholders.

Presenter/Guusje Bendeler, is a founding partner and chief strategy and creative of thinkPARALLAX, a strategic brand consultancy that works with companies to define and activate their purpose. As a branding, strategy, and citizenship expert, Bendeler helps companies articulate, communicate and activate their purpose to enhance performance, engagement, and reputation.

Date: 25 April 2018
Time: 9-10 a.m. PST / 12–1 p.m. EST
Free to IABC members

May
9
Wed
Webinar: Is Your Strategy Stuck in the 20th Century? @ Online
May 9 @ 12:00 pm – 1:00 pm

Presented by Maya Townsend and Martha Miser

Today, the world is a much different place than it was twenty years ago. Yet, we still rely on approaches to strategy that were developed in the 20th century (and a few that were developed over 2000 years ago). We need to move beyond the old methods to what works in our digital, global, rapidly changing world. In this active, engaging webinar, we’ll explore the five shifts organizations and individuals need to make in order to lead strategy and communicate effectively in the 21st century.
In this session, you will learn:

  • What the shift to a deeply interconnected, digitally ubiquitous, global world means for organizations and individuals.
  • The five shifts of thinking you’ll need to succeed in strategy and communication in the 21st Century.
  • The practical implications of the five shifts to your practice.

Maya B&W WebPresenter/Maya Townsend, helps individuals, teams, and organizations thrive in our networked world. Through her company, Partnering Resources, she uses the science underlying human relationships to make soft skills generate hard results. She serves on the Editorial Review Board for OD Practitioner. Her articles are regularly published by venues such as Inc.Com, CIO.Com, People + Strategy, and Nonprofit Quarterly. As co‐editor of The Handbook for Strategic HR, Townsend will happily tell you why you should throw out your performance reviews and why most HR departments need a total makeover.

 

 

martha2Presenter/Martha Miser, focuses on disrupting organizations, so that people think differently about themselves and relationships, leading to organizations that are more awake, passionate, human and focused—all of which adds up to better business results. Her company, Aduro Consulting, serves a range of domestic and multinational companies. Prior to starting her consulting business, Miser held leadership positions in several organizations, including Global Head of Leadership and Change for ING Bank in the Netherlands. Her newsletter, Exploring Leadership, examines the unique challenges of 21st century leadership.

 

May
15
Tue
Free Webinar: Why Intranets Fail @ online
May 15 @ 1:00 pm – 2:00 pm

Learn why intranets fail and what you can do to succeed!

Intranets have been around for over 20 years, but many organizations continue to fail to sustain program adoption and success. Hear Sam Keninger, Head of Product Marketing at Simpplr as he shares the results of recent research.

In this webinar you will learn:

-What are the 10 most common challenges with intranet initiatives.
-How practitioners can mitigate these risks.
-How technology is changing to improve internal communication.

*Please note that this is a solution provider webinar and by registering, you are agreeing to share your registration information with the host, following the webinar.

Jun
20
Wed
Webinar: Change Management for Communications Professionals @ online
Jun 20 @ 1:00 pm – 2:00 pm

 

About the webinar: Broad change management typically requires knowledge and skills that cross organizational boundaries. Executed well, change management is a systematic approach to transitioning people, teams and organizations from where they are now to where they need to be. It includes tools, techniques, processes and time-tested theories.

For example, a director of internal communication helped reduce damage in a distribution center by 65 percent while increasing productivity by 16 percent.

The traditional role of the communication practitioner has been to communicate about change. The new role is to communicate to change as well.

Communicating about change focuses on explaining why the organization needs to change, what’s been done to change, and what people need to do to make the effort a success. It’s a reactive approach to communication management.

Managing communication to change is proactive. It correctly assumes that communication breakdowns cause underperformance and eliminating those breakdowns improves performance.

Register today.