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Webinar: Saving Lives or Saving Face: Exposing the true cost of “playing it safe”
12:00 pm
Webinar: Saving Lives or Saving Face: Exposing the true cost of “playing it safe”
@ Online
Jul 12 @ 12:00 pm – 1:00 pm
![]() As marketers, are we more concerned with saving face or saving lives? In 2016, the Canadian Yukon government retracted their “We All Need the [vitamin] D” public service campaign due to an embarrassing, unintended reference...[Continue Reading]
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For this member spotlight, we interviewed Carl Zangerl, Faculty Director, Communication and HRM Programs and Associate Teaching Professor at Northeastern University. Why did you join IABC? I felt a bit isolated within my organization and wanted to connect with other professionals who were … [Continue Reading...]