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12:00 pm Webinar: Saving Lives or Saving Face: Exposing the true cost of “playing it safe” @ Online
Webinar: Saving Lives or Saving Face: Exposing the true cost of “playing it safe” @ Online
Jul 12 @ 12:00 pm – 1:00 pm
Webinar: Saving Lives or Saving Face: Exposing the true cost of “playing it safe” @ Online
As marketers, are we more concerned with saving face or saving lives? In 2016, the Canadian Yukon government retracted their “We All Need the [vitamin] D” public service campaign due to an embarrassing, unintended reference...
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