Activist CEOs: A new generation of leaders

The role of a CEO, the highest-ranking executive in a company, has traditionally been defined as having the primary responsibility for major corporate decisions, managing the overall operations and resources of a company and acting as the main point of communication between the board of directors and corporate operations. Over the past few years, the…
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CEO Activism: How executives can take sides on social issues

When the state of Indiana in the U.S. passed its Religious Freedom Restoration Act (RFRA) in 2015, corporate leaders from Salesforce to Angie’s List to Apple were quick to speak out. The law allowed individuals and companies to cite infringement of their religious freedom as a legal defense. Opponents of the law argued that it…
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The Risks and Rewards of CEO Activism

Over the past 18 months, the climate in the U.S. has changed dramatically as business and policy have intersected more deeply than ever before. When dozens of CEOs spoke up about the new U.S. administration’s decisions regarding issues like climate change and travel to the U.S. from select countries, for example, social media ignited, protests…
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Facebook: The poor crisis management of the richest social network

An issue ignored is a crisis invited.” —Henry Kissinger The story of CEOs burying their heads in the sand instead of facing the media to confront a crisis results in the same bad consequences for organizations time and time again. Last month, when The Guardian newspaper notified Facebook that they were publishing news of the…
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6 ways to use stories to super-charge your next presentation

The worst presenter I ever saw did everything wrong, from not understanding his audience, to lecturing instead of engaging us, to turning the session into one long sales pitch. Worst of all, his talk was nothing but data—endless columns of it, packed onto dense, ugly slides. There was no narrative holding his points together and,…
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How we use modern communication platforms

Technological advancements have left us awash with options when it comes to communicating in the modern age. But are we taking advantage of this greater level of choice, and how is it affecting our lives? To find out, we surveyed 2,000 people in the U.S. on their use of 23 common communication platforms (shown below),…
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Why avoid generic links?

When it comes to link writing, click here is so 1996. We’re talking 14.4k modems, a CompuServe account and the Spice Girls singing “Wannabe” on your portable electronic device, a.k.a. a Sony Discman. Remember Dolly the sheep, the first cloned mammal? Your click here link does. Besides being dated, what’s wrong with links like click…
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The implications of poor data management

Modern startups are awash in information, from real-time customer insights collected via mobile applications to employee data received through online portals. Founders are constantly making decisions about where to invest, when to hire, how to hire and, most important, how to grow. In the rush to cultivate clients and consider business scalability, many startups may…
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3 startup funding tips to help launch your company

Starting a startup is one of the most terrifying and rewarding experiences anyone can ever have. It is rife with hard choices. Coming up with the product and showcasing it to people you know and outside investors is an incredible thrill. There is also immense stress that comes with owning a startup. This comes, primarily,…
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5 Characteristics of the Modern Chief Communication Officer

A few decades ago, public relations was just public relations. However, in recent years, I’ve watched it expand to include a full portfolio of internal communication, social media, and the countless types of external transmissions companies make nowadays. Naturally, this means the chief communication officer (CCO) has taken on a significantly more prominent leadership role…
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